Geno Auriemma Weighs In on Whether WNBA Could’ve Better Handled the Caitlin Clark Effect

Three seasons into her WNBA career, Geno Auriemma is now questioning whether the league managed Clark’s arrival as well as it could have. The Caitlin Clark Effect has brought the WNBA the audience it spent years trying to attract, but as her rise helped transform the league’s visibility, it also placed extraordinary attention on one player.