Political Ad Revenue Breaks Record For Sinclair, Lifting It To Better-Than-Expected Q3 Results

Sinclair cashed in on political advertising during the third quarter even before the “blue tsunami” officially reached shore. The broadcaster rode a 55% gain in the category compared with the previous midterm election in 2022 to post better-than-expected financial results. The company said it sold $136 million in political ads during the July-to-September period, with […]