Eurovision makes historic Asian debut, but will Gen Z fans tune in?
Eurovision, the live song contest that has launched the likes of Abba, Celine Dion and Olivia Newton-John onto the world stage, is set to make its Asia debut in Bangkok this weekend, with a coterie of singers from South Korea and Bangladesh to Malaysia, Thailand and Vietnam. Organisers of the 11-country contest are hoping to tap Asia’s thriving fan culture…
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