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‘Tourists hate themselves’ – which is why Tasmania is telling them to stay away

‘Tourists hate themselves’ – which is why Tasmania is telling them to stay away
Image: The Guardian - World

Island state declares it ‘is not really for tourists’ – but is the marketing strategy just a cheeky piece of reverse psychology?Get our breaking news email, free app or daily news podcastResearch shows “tourists hate themselves” – which is exactly why the marketing flacks at Tourism Tasmania are telling them to stay away from the island state.Its new campaign declares…

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